20 Real Problems Content Creators Have (and Exactly How I Use ChatGPT to Fix Them)

Okay, let’s have a real talk.

Being a content creator is weirdly exhausting in ways normal people don’t understand. It’s not just “make a video” or “write a post.” It’s:

  • deciding what to say

  • deciding how to say it

  • deciding how to not sound like a robot

  • deciding how to stay consistent without burning out

  • and then staring at a blinking cursor like it owes you money

I’ve been on both sides of this: creator brain + programmer brain. And the honest truth is… most creator problems aren’t “creativity” problems.

They’re systems problems.

That’s why ChatGPT is useful (when you use it like an intern and not like a magical genius). I don’t ask it to be me. I ask it to help me do the parts that drain my energy: structuring, outlining, rewriting, generating options, and building repeatable workflows.

Quick win first — then we level it up.

Here are 20 common creator problems and the exact ways I use ChatGPT to solve them (with prompts you can steal).

1) “I don’t know what to post.”

This is the classic “blank page panic.”

What I do: I stop trying to invent ideas from scratch and I make ChatGPT build an idea engine.

Prompt

You are my content strategist. My niche is: [niche]. My audience is: [audience]. My style: [tone].
Give me 50 content ideas for the next 30 days. For each idea include:

  • format (short/long/live/newsletter)

  • 1-sentence hook

  • key takeaway

  • CTA

  • difficulty (1–5)
    Make at least 15 “beginner-friendly quick wins.”

2) “My hooks are weak. People scroll.”

If the first line is boring, the rest of your post is basically invisible.

What I do: I ask ChatGPT for lots of hooks in different styles, then I rewrite the best ones in my own voice.

Prompt

Here’s my content topic in one sentence: [sentence].
Give me 25 hooks in these categories (5 each):

  • controversial take

  • “I was wrong about…”

  • specific result / numbers

  • story opener (1–2 lines)

  • common mistake callout
    Keep them under 12 words if possible.

3) “My content sounds generic / AI-ish.”

Let’s be real. If your content could be written by a toaster with Wi-Fi… your audience can tell.

What I do: I force ChatGPT to add “human” details: context, constraints, opinions, tradeoffs.

Prompt

Rewrite this in a human, lived-in way without adding fluff.
Add: 2 specific examples, 1 opinionated stance, 1 tradeoff, and 1 “here’s what I’d do differently” line.
Keep the meaning the same.
Text: [paste]

4) “I ramble. My posts are too long.”

If you ramble, it’s usually because you’re writing like you’re thinking.

What I do: I outline first. Always.

Prompt

Turn my brain dump into a tight outline.
Constraints: total length [X], short paragraphs, no repeated points.
Include: hook, 3 key points, example, actionable steps, CTA.
Brain dump: [paste]

5) “I can’t be consistent.”

Consistency isn’t motivation. It’s a plan that’s so simple you can do it tired.

What I do: Build a weekly content system around batching.

Prompt

Build me a weekly content system I can follow with 5 hours/week.
My pillars: [p1, p2, p3]. Platforms: [platforms].
Output: 3 shorts + 1 long + 1 email weekly.
Give me a calendar + batching workflow + templates for each content type.

6) “I don’t know what to say on camera.”

This is almost always a structure problem.

What I do: I ask ChatGPT for bullet “talk tracks,” not scripts.

Prompt

Create a talk track for this topic: [topic].
Make two versions: 60 seconds and 5 minutes.
Use: Hook → Why it matters → 3 points → example → recap → CTA.
Write as bullet notes, not paragraphs.

7) “I hate writing captions.”

Same.

What I do: I keep a caption library and rotate templates.

Prompt

Create 20 caption templates for [Instagram/TikTok/LinkedIn].
For each template include: opening line, 1–2 lines of value, CTA, optional hashtag slot.
My tone: [tone]. My niche: [niche].

8) “My scripts don’t keep attention.”

If you’re losing people, you need retention beats.

What I do: Add pattern interrupts every 10–15 seconds.

Prompt

Add retention beats to this script every 10–15 seconds.
Include: quick resets, questions, micro-stories, and “show this on screen” cues.
Script: [paste]

9) “I don’t know what thumbnail/title to use.”

Creators pick titles that are accurate. Winners pick titles that are clickable and honest.

What I do: Generate title + thumbnail pairs together.

Prompt

Generate 20 YouTube title + thumbnail text pairs for this video: [topic].
Audience: [audience]. Promise: [result].
Rules: Titles under 60 chars; thumbnail text under 4 words; no clickbait lies.

10) “My niche is too broad.”

If you try to help everyone, you’ll help no one and your content will feel fuzzy.

What I do: Find a micro-niche wedge: who + result + constraint.

Prompt

Help me pick a micro-niche.
My interests/skills: [list]. Audience options: [list].
Give me 10 wedges: “I help [who] get [result] without [pain].”
Rank by monetization, clarity, competition, ease of content.

11) “I don’t know what my audience wants.”

Stop guessing. Ask the receipts: comments, DMs, emails.

What I do: I paste real audience messages and have ChatGPT cluster them.

Prompt

Cluster these audience messages into themes and turn them into a 30-day plan.
For each theme: 3 short ideas + 1 long idea + 1 lead magnet.
Messages: [paste]

12) “I keep re-explaining the same thing.”

This is a sign you need reusable assets.

What I do: Create “signature explanations” in multiple lengths.

Prompt

Turn this into 3 reusable versions:

  • 1 sentence

  • 1 paragraph

  • 60-second spoken version
    Keep my voice: [tone].
    Explanation: [paste]

13) “My content isn’t converting.”

If you don’t tell people what to do next… they won’t.

What I do: Build a simple CTA ladder: free → easy → deeper.

Prompt

Create a conversion system for my content. Goal: [email signups/sales].
Give me: a 3-step CTA ladder, 10 CTA lines, and where to place them in short + long content.

14) “Editing takes forever.”

Editing will eat your life if you don’t have rules.

What I do: I use a checklist.

Prompt

Create a video editing checklist for my style: [style].
Platform: [platform]. Length: [length].
Include pacing rules, when to cut, captions, b-roll cues, final QA checklist.

15) “I’m afraid to post because people will judge.”

Perfectionism is just procrastination dressed up in nicer clothes.

What I do: I post MVP content: one lesson, one example, one CTA.

Prompt

Create 20 “minimum viable” posts for [niche].
Each must include: 1 lesson, 1 example, 1 CTA question.
Keep under 120 words.

16) “I can’t repurpose content efficiently.”

Most people “repurpose” by copy-pasting and calling it a day.

What I do: I convert one pillar piece into a distribution pack.

Prompt

Repurpose this into: 5 short scripts, 3 LinkedIn posts, 1 newsletter, 10 tweets/X posts.
Keep same message, change formatting per platform.
Content: [paste]

17) “My brand voice isn’t consistent.”

Your voice isn’t a vibe. It’s rules.

What I do: I use a “voice filter” prompt on drafts.

Prompt

Here’s my voice guide: [traits + banned phrases].
Rewrite this to match my voice.
Don’t change meaning. Remove corporate filler. Add mild personality.
Draft: [paste]

18) “I’m burning out.”

Burnout happens when every piece of content feels like a brand-new invention.

What I do: I rotate 4 repeatable formats weekly.

Prompt

Create a low-burnout weekly format rotation for my niche: [niche].
I want 4 repeating formats with templates, examples, and a weekly schedule.
Time available: [hours/week]. Energy: [low/med/high].

19) “My content doesn’t feel like me.”

If it doesn’t sound like you, it won’t build trust.

What I do: I feed ChatGPT my writing sample and ask it to mirror it (without copying anyone else).

Prompt

Analyze these samples and define my unique voice: what I do well, what I overdo, phrases I naturally use.
Then rewrite my draft to sound like me.
Samples: [paste]
Draft: [paste]

20) “I don’t know what to sell.”

If your content doesn’t connect to an outcome ladder, monetization feels random.

What I do: I build a simple offer ladder tied to content.

Prompt

Help me create an offer ladder for my niche: [niche].
My strengths: [skills]. Audience pain: [pain].
Create: free lead magnet, $19–$49 product, and a core offer.
Then map 30 content ideas to the ladder stages.


The part nobody tells you

ChatGPT isn’t the creator.

You are.

ChatGPT is just the tool that helps you show up when you’re tired, busy, or stuck. It’s the assistant that turns “I should post something” into “here’s the hook, the structure, and the next step.”

If your output looks weird, it’s usually because you didn’t give enough context… or you asked for the finished product instead of asking for options.

So here’s the challenge I’d actually give you:

Pick one problem from this list that you’re dealing with right now.
Use the prompt.
Make one post today.

That’s it.

Quick win first — then we level it up.

If you want more practical workflows like this (the kind you can repeat on a Tuesday night when motivation is gone), that’s what I’m building over at AIToolCritic.com

Because I’m done with AI advice that sounds smart… but falls apart the moment you try it.

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